Back to All Events

Introduction to the Customer Persona, HATCH

  • NOVA 122 Faulkner Street Armidale, NSW, 2350 Australia (map)

This HATCH session is for Business Owners & Startup Founders. It will provide tools to develop products and services that your customers will love.

GUEST SPEAKER:

Crystal McGregor is an entrepreneur, with a love of innovation and humans. Based in regional coastal NSW, Crystal is the Program Lead for Tech Ready Women, as well as a mentor, advisor and non-executive Director for multiple startups. She has raised investment capital, secured over $4Mil in grants and is an inventor, with an Australian Innovation Patent.

OUTCOMES:

Crystal will lead an interactive session, sharing the tools, tips and tricks to support you to:

  • Understand who your first/next customer is;

  • Identify the problem they need fixing; and

  • Determine your next step in implementing a solution.

The session will add to the Lean Startup process from previous sessions.

You don't need to spend your life savings on product development, the Lean Startup methodology brings your customers along the journey, rather than risking 'build it and they will come'.

A light meal is included at this event.

AND for attendees who are also parents/carers: Free ‘Little Eggs’ childminding service is included!

This event is proudly funded by the NSW Government under the Bushfire Local Economic Recovery Fund and delivered in association with Armidale Regional Council.

Previous
Previous
8 November

Customer Journey Mapping, SMART Session

Next
Next
10 November

RISE 2022